New Blog.

Hey everyone! I'd like to invite you all to follow my new tumblr, davidsaracino.tumblr.com ! I won't be posting on here anymore, so if you want to keep up to date on my work, czech it out.

Beekeepin'

This week's Advice column illustration for WashPost CapBiz. The story was about crowdsourcing; or gathering a great deal of information from a large group of consumers. It almost immediately made me think of harvesting honey. It also allowed me to get creative with composition and color choices. ...and as always, the layout:

Testing....testing

This week's advice column for WashPost CapBiz detailed how businesses often leave the testing of their apps to their customers, and don't work out the kinks before releasing it. And here's the layout:

Bike Fixin'

I'm preparing another mass-mailer blast, and came up with this little diddy to send to cycling magazines and some kids publications, like Highlights and Boys Life.

Attention Whore

This week's advice column for WashPost CapBiz. The article was tailored to businesses trying to launch a new product, and detailed ways to get it noticed the right way, and the wrong way.

...and as always, here's the print layout.

Here's this week's advice column illustration. It advised businesses to use social media to test for consumer approval, and to be able to spy on rival businesses to see what their customers like / dislike about their practices. Ps I hand drew that Facebook News Feed....I'm losing my mind.

And here's the layout:

Here's this past week's Washington Post Capital Business advice column. It featured an article by Barbara Degray about the pro's and con's of hiring workers remotely / working remotely. I'm really digging the opportunities to experiment with pushing my style and color choices.

and here's the layout!

I Scream!

Got a call for a day-and-a-half turnaround for the NY Observer last week, and was glad I did. The [true] story was borderline fiction, about Park Slope parents picketing ice cream vendors who "prey" on their welcoming children. It allowed me to do some really fun character designs, and to play with vintage fonts and colors.

It was even featured on the front page of the Observer's site! http://www.observer.com/ ...although if you go to the site and they since have updated it, here's a screenshot:

Gingermen

This week's advice column for Washington Post Capital Business gave me the opportunity to experiment a little on composition and concept. The story is about businesses that copycat / piggyback off of other businesses, creating a haze of indistinguishable companies. Only the ones that break the mold truly finish first.

And here's the layout:

Poor Kids

Here's some art I did for Brooklyn newcomers Poor Kids (www.poorkidsband.com). It was a blast to do my first landscape, and it was even more fun to create a piece based solely on listening to their single "Desert Eagle." The art will most likely be used for album art.

Time flies. Butterflies!

Here's my latest advice column for Washington Post Capital Business. The story gave the scoop on small businesses that are excelling in their advertising and marketing campaigns due to using a mobile platform to reach consumers.

and here's the layout:

Ledger of the Damned

Howday, everyone. Here's last week's Washington Post Capital Business illo. The story gives advice to small business owners on keeping up with your tax books, and not leaving it to the last minute.

And here's the layout:

A-Mazing

Here's another quick turnaround for Washington Post's Capital Business. A fairly straight-forward concept for a more serious article about Strategic Planning.

Here's what it looked like placed into the layout:

Social NetworkTron

Had a quick turnaround for Washington Post's Capital Business recently. This one was a real blast---not only did I get to hand-letter social network logos, but it was an excuse to create a robot! The story highlighted small businesses and entrepreneurs who are ill-equipped or underfunded to handle promoting their business via social networks. Here's the image:

And here is what the layout looked like:

Rick

Portrait of Rick Santorum to keep myself busy

New Observer Piece....MOAR

Well, I've been a busy boy. Just did a quick one day turn around for the NYObserver again...this time concerning the exploits of one of their contributing writers. Nate Freeman was arrested when he entered the subway through those all-too-easy emergency exits. He had to spend the night in holding, and ended up having a fun time. Here's the link to the story in full: http://www.observer.com/2012/01/the-wee-hours-a-reporter-goes-from-soft-openings-to-hard-time/

and here's the art:

CSO Magazine

Just got a new assignment for a group of 4 spots for CSO Magazine. The article chronicles a number of famous liars throughout history, and will be featured in the Feb 2012 issue. Here are the finals:

Charles Ponzi


Victor Lustig


Bernie Madoff


The Devil

New Year, new Capital Business illustration.

Recently received a ring from the wonderful AD over at Washington Post's Capital Business section, for a really quick turnaround of a cover. This time the story was really encompassing a few different stories, so the focus had to fit with all of them. It mainly detailed the business of working out, yoga supplies, and new years resolutions in general, so it was a lot of fun rolling all of those into one.

Of course, the first thing you'll probably say if you know me personally is "wait---why did you make the character look almost EXACTLY like you?" The answer is, yes--it kind of looks like me, no--I didn't mean for that to happen.

So here is the final piece:


And here is the layout for print:


You can also view it online here:
http://www.washingtonpost.com/capital_business